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124 Communications Plc (“the company”) registered as a private company on August 17, 1989 with 1 million baht registered capital to provide both the public and private sectors with public relations services and strategic planning. The company became a public company on May 19, 2005 with 45 billion baht fully-paid registered capital. Mr. Nimitz Modrakee is the Chief Executive Officer and major shareholder with his group holding 32.47 % of the shares.

The company’s three major services

  1. Corporate Communications is related to providing public relations consultancy with the aim of creating and propagating a positive image and attitude among corporations in the target groups. This also includes Brand and Marketing communications to build up brand awareness and generate sales volumes.
  2. IPO Public Relations involves offering consultancy to client companies that are planning to list on the stock market. It also includes accurate dissemination of information about such companies to the target audience so as to add corporate value. Aside from this market intelligence is gathered for corporate management.
  3. Investor Relations focuses on providing information about 124 Communications’ listed client companies. As part of this service news and regular updates on the performance of these listed client companies are disseminated to investors, analysts and shareholders to ensure that they are in tune with the latest developments and to stay interested in these stocks.

124 Communications Plc also offers other services such as Issues and Crisis Management, Corporatization, M&A communications, Media Relations, Public Affairs and Community Relations. These services are part of key services provided to clients to ensure that they are best served.

 

Type of services
2008
2007
2006
million baht
per cent
million baht
per cent
million baht
per cent
1. Corporate Communications
56.18
96
104.68
95
211.90
95
2. IPO Public Relations
0.46
1
0.76
1
5.67
3
3. Investor Relations
2
3
4.35
4
5.82
3
Total income
58.64
100.00
109.79
100.00
223.39
100.00